Meltrons, a stalwart in the industry for over 25 years, has been the go-to partner for businesses across New Zealand, providing accurate and affordable weighing solutions. Their diverse range of scales, offering various sizes, capacities, and specialized features, cater to a wide array of requirements.
Case Study
Meltrons
BACKGROUND: A Quarter Century of Precision and Affordability
PAIN POINT: Untapped Online Potential growth
RESULT: 20% Surge in Sales
Overhauling the Online Presence
Process
Strategic Google Ads Campaign
We initiated the creation and optimization of Google Ads, strategically targeting their audience and optimizing ad performance.
Specialized Landing Page
A dedicated landing page showcasing high-selling products was crafted specifically for the Google Ads campaign. This ensured a seamless and focused user experience, enhancing the chances of conversions.
Human-Centred Website Redesign
Recognising the importance of a user-friendly interface, we increased the look and feel of their website with a focus on human-centred design principles. This revamp attracted positive attention, making the website more appealing and engaging.
Frequently Asked Questions (FAQs)
We offer flexible marketing services with no obligatory contracts or commitments. However, if you prefer, we can create a customised contract that offers a 10% discount over a 12-month period, tailored to your business needs.
Yes, you can! As your business grows or your needs evolve, our team is always ready to help you expand your marketing efforts. Simply reach out to our friendly team, and we’ll work with you to seamlessly incorporate additional services into your existing plan, ensuring your marketing strategy continues to align with your business goals.
Yes, we monitor KPIs weekly across all platforms to assess the impact of our campaigns. We provide a detailed monthly report, highlighting campaign performance, areas for improvement, and actionable insights to enhance your marketing strategy further.
Your primary responsibilities include attending the kick-start meeting and weekly status meetings, where we review progress and plan the next steps. You’ll also need to provide the necessary credentials for accessing relevant platforms and share timely feedback throughout the project.
We require the monthly retainer fee in advance to commence services. Payments can be made via bank transfer, and invoice details will be provided. Setting up a direct debit for ongoing retainers can simplify the process. In the event that payment is not received within a week of the deadline, services will be temporarily suspended, with prior notification, and resumed promptly once payment is received.
Yes, our marketing strategies are designed to be flexible and highly effective, no matter the industry. Whether you’re in retail, technology, hospitality, healthcare, or any other sector, we tailor our approach to meet the unique needs of your business
Your project will be overseen by a dedicated project manager who will coordinate tasks with the technical team. Their role is to ensure the smooth execution of the project, allowing you to focus on your business while we handle the operational details.